Insights - Pronomix

Resources

Proof Is Becoming the Real Contract for AI Discovery Spend

May 8, 2026

Discovery Is Expanding. Conversion Control Is Splitting.

April 2, 2026

AI Discovery Is Creating New Performance Inventory

March 12, 2026

Performance Marketing Enters the Eligibility Era

February 26, 2026

Nomix Group Appoints Nikolaus Spitzy as CEO of Pronomix

January 26, 2026

Nomix Group today announced the appointment of Nikolaus Spitzy as chief executive officer of Pronomix, its dedicated programmatic and CPC (cost-per-click) technology platform. Spitzy succeeds Blake Fayling, who will move into a strategic advisory role for the Nomix Group Board, continuing to support group-level initiatives.

From Impressions to Outcomes: Making CPA a Reality in Programmatic Advertising

November 14, 2025

Programmatic is now the default way digital media is bought and sold. According to EMARKETER, it accounts for 91.3 percent of digital display transactions in the US.